How to Introduce the Use of ActivTrak to Your Organization

Many of our customers have asked us how they should introduce ActivTrak to their employees. Needs often vary across different organizations, however, there are some best practices we recommend when communicating with your team about your ActivTrak implementation. 

These are the four key areas you need to keep in mind to ensure your rollout of ActivTrak is a success:

1. Be transparent: Build trust and get buy-in

Most experts recommend being upfront about your employee productivity monitoring program including what data you collect and how you intend to use it. ActivTrak is meant to provide insights to improve your business. It should not be used to spy on employees or incite invasive or harassing behaviors. Organizations should prioritize and protect employee privacy while using employee monitoring solutions. Trust and transparency are essential to building productive teams! 

2. Communicate: Inform employees and managers

While you can be up and running with the software in just minutes, we recommend a phased approach to communicating your use of ActivTrak to your organization. Start with sharing plans with people managers in your organization since they will likely be using data from ActivTrak, and responding to questions from their teams. After you’ve explained ActivTrak and your goals to the leaders in your organization, we recommend inviting employees to a “town hall” style meeting where you can explain the goals you have for using ActivTrak and answer their questions. 

3. Encourage ownership: Share data to drive continuous improvement

The data insights within ActivTrak should be referenced weekly, and ideally daily, to drive well-deserved recognition and propel ongoing conversations within teams about key areas of improvement. This promotes trust and by analyzing their own data, employees are empowered to self-manage and make adjustments and improvements without manager intervention. 

If you are concerned about any data you see, don’t make assumptions. Rather, we advise speaking with an employee to clear up possible misunderstandings before jumping to conclusions or taking any corrective actions. Roles vary and so, too, do the ways each team member performs their work. What defines a successful, productive salesperson is much different than what defines a successful, productive engineer. Avoid comparing apples to oranges and instead baseline and analyze metrics for similar roles to get accurate business insights.

4. Ensure culture comes first:

In order to promote trust and transparency, while respecting employee privacy, your use of ActivTrak must prioritize insights versus oversight. By being transparent with employees about using a productivity monitoring solution and by following the other best practices outlined in this article, your deployment of ActivTrak can facilitate a healthier and more productive workplace that benefits both management and employees alike. 

Take action with these additional, helpful resources:

While the above outlines our recommended approach to introduce ActivTrak within your organization, note that your use of ActivTrak will be an ongoing process. It should be used as a tool for managers and employees alike to identify key areas that can unlock valuable productivity improvements. 

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